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Chelmer Valley

Chelmer Valley Brick Company are specialists in clay paving products, providing an extensive range of quality clay pavers for all applications.

Project Brief

Reliable, Modern and Knowledgable

Chelmer Valley Bricks required an agency to maximise their online presence after expressing they were struggling to boost brand exposure and product promotion.

They needed a fresh approach on their marketing strategy. A new modern website was requested that would reach out to their target market and seriously compete within the clay paving supplier industry. A user-friendly and mobile responsive design was also required for an enjoyable browsing experience.

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Increase in visitors
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Keywords on the 1st page of Google
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Increase in leads via paid ads

Our Process

A rebuild of their current website was in order to improve their online presence and secure them with a strong foundation. We designed a website which reflected their current branding and included a high number of call to actions for the best possible chance of a return in their investment. We developed a bespoke product and gallery system for their continuing updates and improvements.

We carefully crafted their product system featuring a filtering system to ensure a user-friendly site. After building their website we focused on their marketing solutions. We developed a digital marketing strategy to attract, capture and covert new leads on their website and to promote their brand and product range. The strategy included a high level of search engine optimisation, social media marketing, Google Ads and a lead capture funnel built into WordPress.

The Final Outcome

Since we took over with Chelmer Valley their website and marketing has been a continued success.

We have accomplished over 127+ targeted keywords in the first page of Google and we have a strategy in place to maintain what we have achieved and to move onto more challenging areas for lead generation.

Since we started Chelmer Valley’s new website and online marketing their traffic has increased by over 270%.

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